The vision of our founders 90 years ago is celebrated this month with enthusiasm and energy as the tourism industry seems to be heading for better times and friends can now meet again in person and discuss the future.

All of us should be very proud of belonging to this organization and, this month is especially important to honor and identify ourselves as skålleagues!

I invite all of you to wear your Skål International membership pin, read our magazine and newsletter, participate by sending information you want to share with your colleagues around the world, sign into the website and look at all the updates it brings, follow our social media channels and share the information you find with friends, and most of all, call or write  your fellow skålleagues and congratulate them, wish them success and celebrate your friendship.

It is through active participation that we become stronger. It is through active participation that we identify business opportunities. It is through active participation that we make new friends.

Happy Skål month to all! 

Together we are stronger as one!

Annette Cardenas

Director PR, Communications and Social Media